Social media and digital marketing are becoming dominant marketing forces. This year Googles ad revenue is expected to surpass all the ad revenue of every newspaper in the world. You read that right. EVERY SINGLE NEWSPAPER. IN THE WORLD. To say that things are moving online is an understatement.
It’s time to get your ads out of the yellow pages and onto the world wide web and blogging is a great way to do that. Blogging can help you and your firm establish authority in your practice area and foster connections with clients and potential clients alike.
This CLE provides a rundown of what to consider when starting a blog, how to manage a blog alongside the many other demands of legal practice and ethical considerations for lawyers to be aware. Time is spent on the various state approaches to online advertising and how to best set your firm blog up for success.
Ethics Credit: This course is approved for Dual credit in Georgia, Mississippi, Tennessee & Texas. Enjoy!
Alabama lawyers: No ethics credit for you, just regular credit, sorry!
Missouri lawyers: Outkick CLE classes are considered “self study” and are subject to a 6 hour cap per year. Self study classes cannot be carried over to the next year and may not be used to satisfy the professionalism, ethics or malpractice prevention education requirements of Rule 15.
New York lawyers: Outkick CLE courses will count toward your New York CLE requirement under New York’s Approved Jurisdiction policy. To read the policy in full, please see the New York CLE Board website.